Markets and Events

Print’s not Dead

(Source: Pamarco)

Superficially seen, it may seem that the time-honoured printing industry suffered a steady decline in the process of transition from printed products to the more readily accessible digital world. But this is simply not the case. Print has undergone some pruning along with the economy, but the print market is healthy and growing. There are two key words that illuminate both the biggest problem and the best solution to keeping up with the recent print industry changes: social media.

To read the full article written by Katie Graham click here.

Armin Karl Geiger

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