Mark Andy – Continental Datalabel installs three Performance Series

L.t.r.: Mike Roper, Luis Aguilar, and Freddy Guido at the California facility of Continental Datalabel (Source: Mark Andy)

USA • Continental Datalabel has installed three Mark Andy Performance Series P5 narrow web printing presses. The 17’’ (431.8 mm) P5 label presses, each equipped with eight flexo stations, are the first eight-colour machines for the printer.

Continental Datalabel has been in the label industry for over five decades. Maintaining three manufacturing facilities in Texas, California and Illinois, the company is an produces for the label and tag market. Much of Continental Datalabel’s business includes label production for different industries, mainly manufacturing & distribution, with an increasing amount of custom label work allowing them to provide over 10,000 different label constructions and designs across various market segments.

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According to Mark Andy, the company realised the need for additional operating capacity when press workloads started to increase and their overall customer base was growing. These factors coupled with customer demands for shorter leads times pushed the company’s R&D team on a hunt for a new production solution.

The press configurations are identical at each plant, equipped with Mark Andy’s QCDC (Quick Change Die Cut) finishing technology, a cold foil unit, and smart blade system, designed to achieve higher print quality at faster speeds. The choice to add three of the same platform ensures consistent repeatability for customers regardless of where Continental Datalabel choses to print the jobs. According to the company true business optimisation can now be achieved, enabling rapid turnaround for the converter’s customers.

According to Mark Andy the Performance Series presses are designed with an focus on increased productivity, ease of use, fast changeovers and waste reduction. Speaking on what factors ultimately lead to the purchase of the P5s, Pat Flynn, president & COO, Continental Datalabel, states: “The Mark Andy P5 impressed my team during demos with quick setup time, minimal waste, the operator friendly design.”

Besides Mark Andy’s reputation valuable to Continental Datalabel was the post-sale support from Mark Andy. Local training and development for production and sales teams received since install has furthered their knowledge and positions them well to leverage all the benefits of Performance Series technology to grow.

According to the both companies, the addition of the new P5 presses will help support growing demand for intricate label designs and enable Continental Datalabel to expand their growth in the custom label sector. Continental Datalabel is in the position to cater to high-volume requirements of large corporations while still being able to support the needs of small businesses.

Flynn notes what customers can expect with the new presses, “Our distributor partners now have a single platform to support their jobs across the country. Customers will see the same high-quality results across all three locations.” The president & COO concludes “This ensures brand consistency, while leveraging quick delivery and reduced shipping expenses. Continental Datalabel is small enough to respond and big enough to deliver!”

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