Labelexpo India – Hosting on-site Brand Innovation Day

INDIA • The organizer of Labelexpo India is hosting an Brand Innovation Day on-site at the label show, on 22 November. This is day one of the four-day show, which takes place at India Expo Center & Mart in Greater Noida (Delhi NCR), from 22 to 25 November 2018.

Aimed at up to 50 brand owners and packaging designers in India, the purpose of the day is to equip delegates with expert insight into making the most out of their brand, how they can overcome key challenges on the path to future growth, and staying ahead of the competition in a fast-paced industry as a result.

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The day will include a short program of expert-led presentations, a hosted networking lunch, a panel discussion and Q&A, plus a short tour of key suppliers at the show. This will highlight the latest technologies and give practical examples showing how brands can achieve stand-out product presence. Delegates will also have the option to attend the prestigious LMAI awards, and network with peers and VIPs.

Schedule highlights include Andy Thomas-Emans, director of strategy for Labelexpo Global Series, who will chair a panel discussion on product decoration. Speakers include Chakravarthi AVPS, global ambassador for the World Packaging Organization, who will be speaking about global packaging trends and how to adapt to constantly changing consumer demands; Sukhdev Singh Saini, packaging lead AMEA, General Mills, who will speak about creating environmental awareness in the branding of a product including how to handle recycling of both raw materials and end use products; and Kanchan Bhargava, senior brand manager, Twinings, who will explore ways of leveraging packaging design and its role in brand building and increasing market share.

Chakravarthi AVPS said: “India is one of the world’s fastest emerging markets, which has created a fantastic opportunity for brands and packaging designers. We are seeing really exciting trends evolving in the region, which cater to millennials’ choices.”

Labelexpo India, the largest label and package printing event in South Asia, will run 22 to 25 November. With 250 exhibitors, the show is sold out.

Attending this “Brand Innovation Day” is free, but seats are limited.Interested attendees might register by emailing Tina Mandla at tmandla@tarsus.co.uk as soon as possible.

For full schedule details, visit https://www.labelexpo-india.com/brand-innovation-day

Labelexpo India opens its doors once again on 22 November – the last edition took place in 2016 (Source: Labelexpo)

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