AWA – Asia’s extensive opportunities for release liner

The Asian release liner market by segments (2015)

THE NETHERLANDS • Asian demand for release liners across their many applications, from labels to food and bakery, hygiene, and tapes,  is the highest in the world, representing 37% of the total global market.  The newly-published sixth edition of the Asian release liner market study from AWA Alexander Watson Associates provides in-depth data and analysis of release liner in this key geographic region, today and tomorrow.

The market today…


In 2015, 47% of Asian release liner was consumed in pressure-sensitive label applications.   While glassine/SCK paper release base is the preferred medium for labels, Asian climatic conditions continue to support polyolefin-coated paper as the release base of choice, with a 29% market share.

…and tomorrow

In terms of future growth – predicted to be around 7.6% annually in Asia in the next few years — AWA research shows that it is the medical, tape, and industrial market segments that will contribute most.   This trend is supporting lively investment, not only from western-based companies but also from the region itself;  and, indeed, production capacity investments in China alone could potentially handle doubled demand within the next five years.

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