Markets and Events

Brigl & Bergmeister – Golden Label Awards granted

AUSTRIA • On 16 March, the Ferry Porsche Congress Center in Zell am See saw the award ceremony of the coveted Golden Label Award. An international jury of experts evaluated almost 100 labels in a two-stage procedure. Taking into account six assessment criteria, the jury determined the best labels in the four categories beer & shandy; confectionary, cans, jars etc; mineral water, soft drinks, non-alcoholic beverages; and wine & spirits.

For the first time, the Golden Label Award ceremony was combined with the “International Label Conference”. In analogy to the topics of the conference, organiser Brigl & Bergmeister paid particular attention to creating an event in line with sustainability and environmental compatibility.

But that does not mean the wide public got the short end of the stick. In the course of an online voting, more than 1,000 votes were cast – the votes for the winner exceeding 350.

The winners have distinguished themselves in particular on account of great achievements in the areas of product design, label design, technical implementation, marketing and sustainability. They demonstrate the manifold options with regard to packaging design in the CPG (Consumer Packaged Goods) industry.

For viewing all winner labels click here.

Armin Karl Geiger

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