UPM Raflatac- Smart label solution added to RafCycle

Per Hasso, warehouse assistant at Xellia Pharmaceuticals, shows how RafMore application works (Source: UPM)

FINLAND • By adding RafMore smart label solution to its RafCycle recycling process, UPM Raflatac is able to optimize the waste collection process from its customers. The smart labels added to the recycling containers and scanned by a mobile app tell when the customers’ waste is ready to be collected. This, according to the company, combines digitalization with circular economy.

RafCycle is a waste recycling solution that collects label release liner waste from the company’s partners in Europe. The RafMore smart label solution was tested with several RafCycle customers in Denmark and Sweden, and the waste material collected from these customers can be turned into new products at UPM Plattling paper mill in Germany where the paper release liners are de-siliconized and recycled into pulp and paper.


Previously, the waste collection process was done manually, which required a lot of communication between UPM Raflatac and the customers.

According to Claus Søndergaard, sales manager, Denmark, UPM Raflatac, states: “We now give our RafCycle customers unique codes through which we can track the exact amount of waste and give direct feedback via the RafMore mobile application. […] this helps us to better manage our logistic processes.”

Per Hasso, warehouse assistant at Xellia Pharmaceuticals, shows how RafMore application works (Source: UPM)

Xellia Pharmaceuticals was an early adopter within the pharmaceutical industry. Per Hasso, warehouse assistant at Xellia Pharmaceuticals, says:

“We have been using RafCycle for recycling our glassine liners from our production for several years now. Recently, we implemented the new RafMore solution which made for logistic efficiency in our warehouse because it moved the planning of RafCycle pickups into the hands of UPM Raflatac. The mobile app itself is easy to install and use. […] we now have a better overview of the total volume that has been moved from waste to a resource.”

According to UPM Raflatact, using the latest digital printing technology, RafMore transforms traditional product packaging into connected packaging with a unique traceable identity. UPM Raflatac is planning to take RafMore into use in other countries.

UPM Raflatac currently has more than 100 RafCycle customers globally. More details to the “RafMore smart label solution” please find at the respective company’s website (new tab, content by UPM): http://www.upmraflatac.com/emea/en/solutions-and-services/services/rafmore

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